Writing Website Content

Writing Website Content

Why is Writing Website Content so Darn Hard? There are tons of reasons for project delays, but over the years I’ve noticed content is the most prominent and it pretty much can be boiled down to a few simple reasons: Time Constraints Unrealistic Expectations Lack of a...
Here are some little known facts about 4th of July.

Here are some little known facts about 4th of July.

Happy 4th of July! • Initially the 4th July was adopted by Congress on July 2, 1776, the revised version of the Declaration of Independence was not adopted until two days later. • The average age of the Signers of the Declaration of Independence was 45. Benjamin...
Does Your Small Business Really Need SEO?

Does Your Small Business Really Need SEO?

  Search engine optimization, or SEO, is a low-cost marketing tactic that helps boost your rankings in internet search engine (Google, Bing and the like) results. However, contractors and other business owners often question if SEO for small business can really be...
Behavior Is The New “B” Word In Marketing

Behavior Is The New “B” Word In Marketing

  The words “brand” and “branding” have become so ubiquitous in our jargon that they are becoming meaningless. Within your organization I’ll bet it’s a fair statement to say you’ve heard these words thrown around recklessly from time to time. You probably wondered...
Customers leave you if you don’t care for them.

Customers leave you if you don’t care for them.

If 68% of customers leave because “they think you don’t care about them”, then why don’t we put more effort into caring. Have we forgotten how to make personal connections or are we so institutionalized by the desire to “BE PROFESSIONAL” that we forget we are dealing...