7 Components to Boost Your Online Business Profile

7 Components to Boost Your Online Business Profile

A complete online profile for your small business will attract the attention of search engines and build trust with customers. Here’s what your business listing needs. Your small business is listed in a lot of places across the internet. When customers search for...
Why Positive Reviews Are Important to Your Small Business

Why Positive Reviews Are Important to Your Small Business

Word-of-mouth marketing may seem like an outdated term, but its digital counterpart, online reviews, is just as important in modern marketing. In fact, 84% of people asked in BrightLocal’s 2016 Local Consumer Review Survey said they trust online reviews as much as a...
Improve Your Local Search Ranking

Improve Your Local Search Ranking

When local customers search for products or services, they want to find businesses in their city or neighborhood. Make sure your business is at the top of local search results! Local search is a powerful way for small business owners to reach new customers and...
Safe Web Surfing: A Few Wi-Fi Rules

Safe Web Surfing: A Few Wi-Fi Rules

Don’t use free Wi-Fi if it means putting your company’s data at risk. Before you jump on any old public network, let’s consider what you do most often online: peruse social media, monitor credit card statements, check bank balances and email employees or clients. Most...
Work at Home? How to List Your Business on Google

Work at Home? How to List Your Business on Google

The first piece of advice many experts give to small businesses looking to improve their search engine ranking is to set up a Google My Business listing. Google My Business is Google’s listing service. It allows companies to verify their name, address and phone...

What Makes Your Business Different from the Competition?

What sets your business apart? In marketing jargon, this is also known as finding your “unique selling proposition.” In a nutshell, this helpful concept seeks to define what you offer customers that your competitors don’t, and how you can solve your customers’...