Why is this important? Next time you do an email blast that links to your website, make sure you website is responsive.
Reasons Why to have Responsive Web Design
65% of e-mails were opened on a smartphone or tablet device, an increase of 61%. In stark contrast, 35.25% of e-mails were viewed on desktops during the holiday season, slipping from 39% in the previous quarter. This decline is consistent with falling sales of desktop devices globally, and exploding growth of handheld devices. Another interesting finding is the increased popularity of tablet devices, with 16% of all emails being opened on tablets . This percentage is rising steadily with each quarter, even as tablet sales decline in North America. www.dazeinfo.com